Press Release
MUSICARTE DE FORT WORTH – FIESTA IN
SUNDANCE SQUARE!
Poncho Sanchez confirmed to
headline Fourth Annual Latino Heritage Festival
FORT WORTH, Texas—The food, art, music and family fun of the Americas--South, Central and
North—come once again to the heart of Texas Oct. 8-9, 2010 during Musicarte de
Fort Worth – Fiesta in Sundance Square, a celebration of Latino heritage and
culture in Sundance Square.
Whether it's salsa, straight-ahead jazz, Latin jazz, or even elements
of soul and blues, the mesmerizing array of sounds and colors from Poncho Sanchez’ youth have telegraphed
across the decades and continue to inform his creative sensibilities to this
day. "There's room for a lot of different sounds in our music," he
says. "I think people have come to know that that's what Poncho Sanchez is
all about. We put it all together in a pot, boil it together and come out with
a big stew. This isn't some marketing strategy to sell records. These are the
sounds I grew up with. So when I play this music, I'm not telling a lie. I'm
telling my story. This is the real thing."
Poncho and his band bring their unique Latin style to the Sundance Square Stage on Friday
evening. The Tejas Brothers will perform immediately prior to Sanchez’
headline show.
The visual, performing, culinary and vintner’s arts of Latin America
will be featured. Expect the finest ceramics, painting, photography,
woodcarving, glassworks and jewelry as well as multi-media compositions along
Main Street in Sundance Square, an International Bazaar showcasing cultural
demonstrations and heritage exhibits, as well as the popular International Danza
Pavilion with . Live music will be
featured on two stages.
Musicarte is produced by the Fort Worth Hispanic Chamber of Commerce in
collaboration with downtown Fort Worth’s business and cultural community, and
returns for an encore performance in the heart of Sundance Square. The event
will welcome thousands downtown with a Latin beat and flavor, and benefits the
Scholarship Fund of the Fort Worth Hispanic Chamber of Commerce.
“Musicarte de Fort Worth celebrates the proud history, values and
creative Latino heritage that give the Southwest its savor,” says Sandra
McGlothlin, chairman of the Fort Worth Hispanic Chamber of Commerce. “Here is an opportunity to bring
incredible art and a broad range of music, culture and cuisine to the Downtown
area in the fall, while at the same time providing urgently needed resources
for scholarships throughout the community.”
Larry Anfin with Coors Distributing Company of Fort Worth adds, “We are
pleased to bring this signature event back to downtown Fort Worth in October. It has become a fall tradition for the
entire Metroplex, and we are very excited to be working with so many fine
partners to bring another cultural celebration to North Texas.” Anfin co-chairs the Musicarte Steering
Committee with Lupe Arriola of McDonald’s Stockyards.
Jay Downie, producer of MAIN ST. Fort Worth Arts Festival, produces
Musicarte. Steering Committee members include:
|
Larry Anfin, Co-Chair
|
Coors Distributing Company
|
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Lupe Arriola, Co-Chair
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McDonald's Stockyards
|
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Adam Adolfo
|
Artes de la Rosa
|
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Marvin Branch
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Coors Distributing Company of Fort Worth
|
|
Patricia Castillo
|
Fort Worth Hispanic Chamber of Commerce
|
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Chester Cox
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Del Frisco's
|
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Jeff Cuales
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Cuales Video Productions
|
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Carlos De La Torre
|
At Large
|
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Andrew De La Torre
|
Embargo
|
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Mitchell Espinosa
|
BNSF
|
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Tracy Gilmour
|
Sundance Square Management
|
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John Gonzales
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Texas Wesleyan University
|
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Julia Hendrickson
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Sundance Square Management
|
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Maru Ichabelu
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BNSF
|
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Tammie Marceleno
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JP Morgan/CHASE
|
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Estela Martinez-Stuart
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Fort Worth Convention and Visitors Bureau
|
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Sandra McGlothlin (FWHCC Chair)
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Empire Roofing
|
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Jodi Perry
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City of Fort Worth
|
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Rene Smith
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Concussion Advertising
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Musicarte de
Fort Worth is produced by the Fort Worth Hispanic Chamber of Commerce and, as
of June 15, 2010, is made possible by the financial support provided by these
generous sponsors: